MOQ stands for Minimum Order Quantity : the unit of measure is Quantity : Pieces or Meters (in case of fabrics)

MOV on the other hand stands for Minimum Order Value : the unit of measure is a dollar amount


While some suppliers outrightly reject young brands on MOQs, we understand the reality is much more nuanced and that's why we have MOV.


Our MOV is our break-even point. It is not an idea order value for us but definitely an order value which is close to our break even point. 


If you are exploring the idea of getting some inventory and you estimate the value of that inventory under $5k or even $10k - it is better to work with a local supplier or a wholesaler instead of a full package supplier in Asia.


Most well known full package suppliers like Hula Global have specialised professionals running every critical aspect of sourcing and supply chain - but then working with a full package supplier comes at a cost and add to the cost is the complexity to manage international shipping (duties, courier, logistics etc.)




You may also find some of the questions below useful (links):


What are the MOQs of Hula Global?


Is there a minimum order value in terms of USD amount?


How to calculate product costing?


How are our margins calculated?