Incubator programs usually are best suited for "incubating" a business -this means going for Zero-to-One. Ideal for disruptive technologies and green field projects where a standard operating protocol does not exists.

Accelerators are meant to "accelerate" : this means even at an idea stage, you have a well-thought execution plan in place to launch and scale your brand.

Hula Global's resources and experience is better suited for accelerator model instead of incubator model.